Retirement planning · Jay Marshall, CFP®

Retire with a plan you actually understand.

Turn your savings, pension and Social Security into a clear, written retirement plan, explained in plain words by a CERTIFIED FINANCIAL PLANNER™ professional who has time for you.

  • Complimentary first conversation
  • No account minimum
  • Clear hourly fees, told up front
  • A written plan in plain words
Jay Marshall

Jay Marshall, CFP®You talk with me directly, from the first call on.

Book your complimentary conversation

Pick a day and time. No cost, no obligation, no sales pitch.

Sound familiar?

The questions that keep people up at night

If any of these are on your mind, you’re exactly who I built New Leaf for.

  • “Will my money last as long as I do?”

  • “When should I take Social Security, and what about my spouse?”

  • “I own an annuity and I’m not sure what it does.”

  • “My advisor doesn’t return my calls. I feel too small to matter.”

  • “I have a pension and a 403(b), and I don’t know how they fit together.”

  • “If something happens to me, will my spouse be okay?”

Talk these through with JayComplimentary. About the length of a cup of coffee.

What you walk away with

Clarity you can hold in your hand

Not a sales pitch, and not a pile of jargon. A written plan in plain words that you and your family can follow.

Plain answers about cost.
Planning is $250 an hour, and most plans take 5 to 10 hours. You’ll know what you would pay, and how I’m paid, before you decide anything. How I’m paid

  1. Your entire picture in one reportIncome, spending, savings and debts, finally in one place.
  2. A retirement income planWhere each month’s income comes from, and in what order to draw on your accounts.
  3. Your Social Security choices, comparedClaiming ages for you and your spouse, side by side, so you can decide with confidence.
  4. A plan for the “what ifs”Market drops, health costs and the people you want to take care of.

Meet Jay

I know what it’s like to be told you’re too small to bother with.

As a young man without much money, I found most advisors had little time for someone like me. So I taught myself, became a CERTIFIED FINANCIAL PLANNER™ professional, and built New Leaf for people in the same spot.

Read my story

Start here

What’s your money story?

Are you a “save it for a rainy day” person, or does “spend it if you have it” sound more like you? Six plain questions, a warm read on your money style, and no pressure.

A good plan helps you

  • Investas well asSave
  • Planas well asDream
  • Monitoras well asImplement
Jay Marshall smiling as he goes over a printed plan with a client at a round wooden table

How we begin

Three unhurried steps

Around a table, in plain words, at your pace. You’ll leave every meeting knowing more about your own money than when you came in.

  1. A complimentary conversation

    We talk about what’s on your mind and whether New Leaf is a good match. No cost, no obligation.

  2. I listen and learn

    Your goals and worries first. Then your resources, so the plan fits your priorities and what you have.

  3. A clear path forward

    A plan you can follow, carried out by you or together with me, and checked each year.

What to expect, step by step

Jay Marshall speaking at a lectern, gesturing as he explains
Knowledge is power. I want you to understand how your money works, so you can weigh your options with confidence.Jay Marshall, CFP®

Good questions to ask any planner

Does the first conversation cost anything?

No. It’s complimentary: a conversation, not a sales meeting: we talk about what is on your mind and whether working together makes sense. No cost and no obligation.

How are you paid?

Planning is $250 an hour, and most plans take 5 to 10 hours. If you buy an annuity or insurance policy through me, the insurance company pays me a commission, and I often waive my hourly charges. I always tell you before you decide. More on fees

Do I need a lot of money to work with you?

No. I started New Leaf for people other advisors pass over.

Can we meet by phone or video?

Yes. We can meet by video call or in person at my home office.

More questions and answers

Complimentary checklist

13 questions to answer before you retire

Social Security timing, pensions, which accounts to draw from first, health costs and who handles things if you can’t. The questions Jay would want you to have thought through, in plain words.

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Ready to turn over a new leaf?

Start with a conversation. It’s complimentary, it’s unhurried, and you’ll leave knowing whether a plan makes sense for you.

CFP® professional · No account minimum · Fees explained before you decide